Tips to Get Repeat Web Traffic

May 11, 2009 by  
Filed under Seo and Traffic


1. Update the pages on your website frequently. Stagnant sites are dropped by some search engines. You can even put a date counter on the page to show when it was last updated.

2. Offer additional value on your website. For affiliates and partners you can place links to their sites and products and ask them to do the same for you. You can also advertise their books or videos, if these products relate to your industry and are not in competition with your own product.

3. You can allow customers to ‘opt in’ to get discounts and special offers. Place a link on your site to invite customers to ‘opt in’ to get a monthly newsletter or valuable coupons.

4. Add a link to your primary page with a script ‘Book Mark or Add this site to your Favorites’.

5. Add a link ‘Recommend this site to a Friend’ so that the visitor can email your website link, with a prewritten title, “Thought you might be interested in this”, just by clicking on it.

6. Brand your website so that visitors always know they are on your site. Use consistent colors, logos and slogans and always provide a ‘Contact Us’ link on each page.

7. Create a ‘Our Policies’ page that clearly defines your philosophy and principles in dealing with your customers. Also post your privacy policy as well so that clients know they are secure when they visit your site.

8. Create a FAQ page which addresses most of the doubts and clarifications about your product or your company that are likely to be asked. This helps to resolve most of the customers doubts in their first visit to your site.

8. Ensure that each page on your website has appropriate titles and keywords so that your customer can find their way back to your site if they lose the book mark.

9. Never spam a client, who has opted for newsletters, with unsolicited emails. Later if they decide they want to ‘opt out’ of the mailings, be sure you honor their request and take them off the mailing list. They may still come back if they like your products. But they will certainly not come back if you continue to flood their email box with mails they no longer wish to receive.

Tips to Increase Ranking and Website Traffic

May 11, 2009 by  
Filed under Seo and Traffic


It is worth cataloguing the basic principles to be enforced to increase website traffic and search engine rankings.

Create a site with valuable content, products or services.
Place primary and secondary keywords within the first 25 words in your page content and spread them evenly throughout the document.
Research and use the right keywords/phrases to attract your target customers.
Use your keywords in the right fields and references within your web page. Like Title, META tags, Headers, etc.
Keep your site design simple so that your customers can navigate easily between web pages, find what they want and buy products and services.

Submit your web pages i.e. every web page and not just the home page, to the most popular search engines and directory services. Hire someone to do so, if required.Be sure this is a manual submission. Do not engage an automated submission service.
Keep track of changes in search engine algorithms and processes and accordingly modify your web pages so your search engine ranking remains high. Use online tools and utilities to keep track of how your website is doing.
Monitor your competitors and the top ranked websites to see what they are doing right in the way of design, navigation, content, keywords, etc.
Use reports and logs from your web hosting company to see where your traffic is coming from. Analyze your visitor location and their incoming sources whether search engines or links from other sites and the keywords they used to find you.
Make your customer visit easy and give them plenty of ways to remember you in the form of newsletters, free reports, reduction coupons etc.
Demonstrate your industry and product or service expertise by writing and submitting articles for your website or for article banks so you are perceived as an expert in your field.
When selling products online, use simple payment and shipment methods to make your customer’s experience fast and easy.
When not sure, hire professionals. Though it may seem costly, but it is a lot less expensive than spending your money on a website which no one visits.
Don’t look at your website as a static brochure. Treat it as a dynamic, ever-changing sales tool and location, just like your real store to which your customers with the same seriousness.

Essential Tips On How To Effectively Use Articles For SEO

May 11, 2009 by  
Filed under Seo Tips


Today, writing articles is one of the most powerful and effective ways through which one can improve a website’s visibility and ranking on search engines.

  1. Write many articles with a resource box and your website URL so that you can have many links pointing back to your website. Your articles will be further picked up and published by other directories or website, increasing the links back to your website. As you write more articles, you will be creating many links to your website.
  2. Anchor the text that contains your keywords in your articles with your keywords and phrases. This will enhance your website visibility and ranking for your keywords. The more of your keywords or phrases you use, the better. By using your keywords, you increase the chances of your article and your website ranking high on search engines when someone is searching for information relating to these keywords.
  3. Write high quality and captivating articles which many people will want to read and which e-zines will also want to publish. The more captivating your article is, the more likely it is to be picked up by many e-zines and websites. This boosts one way links to your website.
  4. Write and submit powerful articles so that you will be regarded as an expert in your niche. Once you achieve this status, many website owners will want to be linked to your website. Many websites will want to publish your articles on their websites. As a niche expert, you may also be requested to offer some reviews of products or of other websites, and when doing this you can include your website URL. This further increases the links to your site and hence your website popularity rank.

Follow the tips outlined above while writing your articles. Articles are a powerful tool for SEO and for generating traffic for your website. Articles are also not expensive. If you enjoy writing, all you need is time to write your articles. If you want to increase your ranking on search engines through writing and submitting articles, it is essential that you take article writing seriously and write as many articles as you can.

The Key SEO Mistakes That You Must Avoid

May 11, 2009 by  
Filed under Seo Tips



Optimizing a website for search engines requires a lot of consistent effort. Many internet marketers expect immediate success in ranking high on search engines, and they soon realize that this is not possible.
This article presents the common mistakes which people make in search engine optimization (SEO).

  1. Failure to apply constant effort in optimizing a website for search engines. SEO involves continuous effort in carrying out all the key activities that can help you rank high on search engines. Many people fail in their efforts to rank high on search engines because they expect overnight success, and they soon give up when they fail to see immediate results. It is important for you to gradually add new content to your website so that search engines visit your website more often.  You also need to steadily build links to your website in order to improve your ranking on search engines.
  2. Failure to use different SEO strategies and tools. It is important for you to use different tools for optimizing your website. You must also aim to rank high on several major search engines. Choose about four main search engines and aim to rank high on them. Write and submit articles, participate in relevant forums, submit your website to many directories and search engines and exchange links with related websites that have high popularity rank. List the strategies that you intend to follow in optimizing your website for search engines, and make sure that you carry them out on a regular basis.
  3. Lack of a good understanding of your niche’s keywords and phrases. If you want to successfully optimize your website, it is important that you know all your keywords and it is also important that you use these keywords on your website content, in your articles, and in any other content that you use to promote your website. Many people make the mistake of using untargeted keywords and phrases on their websites and other content that is meant to drive traffic to their website. Some internet marketers and website owners also fail to use their keywords on the title tag of their website.
  4. Lack of patience. Many web masters get impatient and they want to see their website rank high on search engines immediately. They fail to apply constant effort in implementing their SEO strategies. SEO requires that you patiently use your selected strategies and tools in optimizing your website for search engines.

If you want to succeed in optimizing your website for search engines, it is important that you avoid the mistakes outlined above.

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